F&P: The Wedding Academy is a one-day event created to help inspire and transform your wedding business. Perfect for more experienced professionals who would like to take their existing wedding business to the next level, or those just entering the wedding industry with a new business start up. With expert advice on brand positioning, web creation, marketing, social media, business acumen, and practical know how from a handpicked selection of influential and successful entrepreneurs from within the world of weddings.
In addition to a delicious lunch and special treats all day, as well as super duper swag bags, our inspirational speakers will be covering the following topics:
Finding your personal "WHY"
Establishing your target market and spotting trends
Marketing your business effectively
SEO, blogging & social media
Branding & creating a visual identity that sells
Creating a website that works for your clients
PR - online vs hardcopy coverage, writing press releases, advertising, creating relationships & generating hype
Accounting tips and advice for creatives
Making your wedding business profitable
Creating and selling a product or service
Time management & work-life balance
Real business success story
Business planning for the year ahead
Places strictly limited to 25 attendees only!
*includes lunch and post academy cocktails